Air America beta radio has mentioned last friday an unauthorized documentary about Leonardo DiCaprio’s life.You’re probably wondering, “What is this, the 90s?” In a way, yes. All of the footage featured in “Hangin’ With Leo” looks like it’s from the late 1990s, when DiCaprio was riding the wave of “Titanic” ending up on “The Beach.” If you would like [...]
Why Shutter Island Deserves to be Top at the Box Office and How Rotten Tomatoes Can Improve
Posted By Taly on March 8th, 2010
March 01, 2010 04:49 AM EST views: 254 | comments: 3
Shutter Island accomplished a feat this weekend. It beat out Kevin Smith’s 80’s buddy cop throw back Cop Out and George Romero remake The Crazies. Critics were not kind to Shutter Island. Audiences that previewed the film agreed. Things weren’t looking so great for Scorsese and DiCaprio.
Yet when the numbers were calculated at the end of the weekend and Shutter Island found itself triumphantly at the top of the heap. Total ticket sales for the weekend were 22.2 million. Total ticket sales for the movie in its ten day run equal 75.1 million.
Which goes to show a point I like make again and again, the power of social media. It seems that Shutter Island has been bolstered by word of mouth. Although many lambasted the movie it’s gained a following and people are telling others to go and see it. Putting the film on track to be a blockbuster at a time when other R rated films have done poorly.
So can we relay on the critics? As with everything it has to be taken with a grain of salt. It really comes down to what you value and why you are going to the movies. Something the studios are always trying to predict. I really enjoy the website Rotten Tomatoes because it gives you an idea on how good a movie is on the aggregate review by critics but also those of users. Both are made available for viewing to visitors of the site.
I feel there should be a word of mouth component too. Integrate the reviews on twitter, facebook, digg , youtube and other popular platforms. Perhaps even give people a ratio between the critics rating and the rating of the audience as culled from these sources..That way we can see how closely they really match. Just another factor that might help us movie fanatics make decisions about what we want to see based on our own values.
Shutter Island deserves its box office win because of the choice of the people. We vote with our dollars and at least for this week the movie is a winner. Hopefully in the future websites like Metacentric and Rotten Tomatoes will adapt to new social media outlets to help up make better decisions with our money.
You can join the discussion on this issue with other readers right here: http://entertainment.gather.com/viewArticle.action?articleId=281474978074697&nav=Groupspace
ENJOY!!
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