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Nickelodeon To Honor Leonardo DiCaprio at Kids’ Choice Awards With First-Ever Big Green Help Award

Thanks to Anjelesa for the link

The award — which will be presented to DiCaprio by longtime friend and fellow friend of the planet Cameron Diaz — is part of Nickelodeon’s Big Green Help campaign — a multiplatform, global pro-social campaign designed to empower kids to take action on the environment and connect them to energy saving and earth-friendly activities in their everyday lives. Created for the more than half of U.S. kids who say they are concerned about the environment (source: Nickelodeon/Pew Center’s “Keeping it Cool: Kids, Parents and the Global Environment” Research), The Big Green Help aims to fashion a new generation of environmentalists for whom green will become not only a cause, but a way of life.

Source: Yahoo.com

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2 Comments on “Nickelodeon To Honor Leonardo DiCaprio at Kids’ Choice Awards With First-Ever Big Green Help Award”

  1. Very cool. I don’t subscribe to Nickelodeon, so if the award show isn’t aired on any other program, I’m sure I’ll see some of the bit with Leo on TMZ. Yes, I know, I watch TMZ … it’s my guilty pleasure.

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